Sponsorship

Please follow this link to the printer friendly 2015 Fletcher Flyer Sponsorship Guide.

In 2003 members of the Blue Ridge Bicycle Club decided an organized ride was needed in Western North Carolina that was flatter than the other rides held in the region but still retained the flavor of a mountain cycling event.  Hence, the Fletcher Flyer was born and on June 7, 2015 it will celebrate its 12th anniversary.  Since its conception the event has grown from 216 riders to over 950 but the flavor of the event remains the same, one in which every level of cyclist can participate.

Since its conception 12 years ago the Fetcher Flyer has raised over $148,000.  Profits go toward supporting cycling advocacy and education in Western North Carolina.  Some examples include $42,000 to the Western North Carolina Bicycle Dealers Association for advocacy, $19,000 to Western North Carolina Alliance mainly for clean air projects, $10,000 for the Hominy Creek purchase and $10,000 to the Asheville Parks and Greenways Foundation.  Funds have also gone toward coordinating the bicycle rodeo program for Healthy Buncombe, bicycle education programs in local schools, and to Trips for Kids WNC and the Friends of the Ecusta Trail.  For the 2015 Fletcher Flyer the Blue Ridge Bicycle Club has designated Muddy Sneakers (which partners with public schools in Western North Carolina to provide an outdoor learning experience for teaching 5th grade science) and again Trips for Kids WNC (which provides mountain bike rides to the youth of Western North Carolina), both 501(c)3 non-profits, to share in a percentage of the net proceeds.

With its tradition and loyal following among regional cyclists, the Fletcher Flyer provides one of best sponsorship opportunities in Western North Carolina.  71% of the 2014 field came from North Carolina with 47% living within 50 miles of Asheville.  14% came from Georgia and South Carolina.

The Fletcher Flyer is also unique in the world of endurance athletic sports.  64% or the riders were male and 36% female and its largest segment of riders comes from the older age groups.  In 2014, the 40 to 59 age group represented 60% of the riders.  There were almost as many riders 60 to 69 as there were 20 to 39, which gives you a good idea of how the Fletcher Flyer differs from some of the more challenging cycling events in the area.

This strong population of older adults with disposable income provides great opportunity for companies in the region looking to not only increase their sales but broaden their market.  The sponsorship levels below are designed to include businesses of all levels in this fabulous event.  We look forward to working with and making you a part of our twelfth anniversary celebration.

The Blue Ridge Bicycle Club is a 501(c)3 non-profit charitable organization.

Please follow this link to the printer friendly 2015 Fletcher Flyer Sponsorship Guide.

 

Title Sponsor: $5,000

  • The Event will be referred to as the Your Company Fletcher Flyer in event media and marketing generated for the event
  • Category exclusivity throughout the event
  • Opportunity to have a table at pre-registration for product/service promotion and sales
  • Opportunity to have a table at the event for product/service promotion and sales
  • Top logo placement on Fletcher Flyer website
  • Logo placement on Blue Ridge Bicycle Club website
  • Top logo placement on Fletcher Flyer Facebook page
  • Top placement of your banner at Start/Finish line
  • Logo on any printed media produced for the event
  • One Blue Ridge Bicycle Club or North Carolina Cycling Jersey
  • One year’s Blue Ridge Bicycle Club Business Membership, which includes a link to your website in our monthly newsletter emailed to over 500 members.
  • 10 event registrations
  • 10 pair of event socks

 

Route Sponsor: $2,000 Each Route

  • The opportunity to be the exclusive sponsor of one of four rides featured at the event: Full Century (100 miles), Metric Century (62 miles), Half Century (50 miles), Half Metric Century (33 miles). For example, the metric century would be known as Your Company Metric Century in all media and marketing generated for the event.
  • Opportunity to have a table at the event for product/service promotion and sales
  • Logo placement on Fletcher Flyer website
  • Logo placement on Blue Ridge Bicycle Club website
  • Logo placement on Fletcher Flyer Facebook page
  • Placement of your banner at Start/Finish line
  • Logo on any printed media produced for the event
  • One Blue Ridge Bicycle Club or North Carolina Cycling Jersey
  • One year’s Blue Ridge Bicycle Club Business Membership, which includes a link to your website in our monthly newsletter emailed to over 500 members.
  • 7 event registrations
  • 7 pair of event socks

 

Platinum Sponsor: $1,000 Each

  • Opportunity to have a table at the event for product/service promotion and sales
  • Logo placement on Fletcher Flyer website
  • Logo placement on Blue Ridge Bicycle Club website
  • Logo placement on Fletcher Flyer Facebook page
  • Placement of your banner at Start/Finish line
  • Logo on any printed media produced for the event
  • One year’s Blue Ridge Bicycle Club Business Membership, which includes a link to your website in our monthly newsletter emailed to over 500 members.
  • 5 event registrations
  • 5 pair of event socks

 

Gold Sponsor: $750

  • Opportunity to have a table at the event for product/service promotion and sales
  • Logo placement on Fletcher Flyer website
  • Logo placement on Blue Ridge Bicycle Club website
  • Logo placement on Fletcher Flyer Facebook page
  • Logo on any printed media produced for the event
  • One year’s Blue Ridge Bicycle Club Business Membership, which includes a link to your website in our monthly newsletter emailed to over 500 members.
  • 3 event registrations
  • 3 pair of event socks

 

Silver Sponsor: $400

  • Logo placement on Fletcher Flyer website
  • Logo placement on Blue Ridge Bicycle Club website
  • Logo placement on Fletcher Flyer Facebook page
  • One year’s Blue Ridge Bicycle Club Business Membership, which includes a link to your website in our monthly newsletter emailed to over 500 members.
  • 2 event registrations
  • 2 pair of event socks

 

Contributing Sponsor: $250

  • Logo placement on Fletcher Flyer website
  • Logo placement on Fletcher Flyer Facebook page
  • 1 event registration
  • 1 pair of event socks